The Invention of Santa Claus From Thomas Nast to CocaCola


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By associating their slogan with Santa Claus in their advertisements, Coca-Cola effectively linked their brand to the holiday season. The sight of Santa himself, the embodiment of Christmas cheer, taking a moment to enjoy a Coca-Cola, was a powerful image. It sent a clear message: even in the midst of delivering presents around the world, even.


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1 Coca-Cola designed the modern Santa Claus as part of an advertising campaign. This is one you always hear at dinner parties. It makes the speaker sound rather clever and cynical. Except it's tosh.


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In the 40s Coca‑Cola introduced "Sprite Boy," a character who appeared with Santa Claus in Coca‑Cola advertising throughout the 1940s and 1950s. Sprite Boy, who was also created by Sundblom, got his name due to the fact that he was a sprite, or an elf. (It wasn't until the 1960s that Coca‑Cola introduced the popular beverage Sprite.


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One year, Santa's large belt was backwards (perhaps because Haddon was painting via a mirror). Another year Santa Claus appeared without a wedding ring causing fans to write asking what happened to Mrs Claus. Haddon created his final version of Santa Claus in 1964 but for several decades to follow Coca‑Cola advertising featured images of.


The Invention of Santa Claus From Thomas Nast to CocaCola

In 1942, Coca-Cola introduced "Sprite Boy," a character who appeared with Santa Claus in Coca-Cola advertising throughout the 1940s and 1950s. Sprite Boy, who was also created by Sundblom, got his name due to the fact that he was a sprite, or an elf. (It wasn't until the 1960s thatCoca-Colaintroduced the popular beverage Sprite.)


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In 1931 Coca-Cola first used Santa on their advertisements, with artist Haddon Sundblom making only one major change to the iconic portrayal of him by Thomas Nast. They switched his pipe to a glass bottle of Coke. So, whilst Santa hasn't always been red, it definitely wasn't Coke that made him red. And they definitely don't own the rights.


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The 2023 Coca-Cola Christmas film portrays a city where hundreds of Santas walk the streets. Over the course of the film, we see the many Santas helping and.


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The image of Santa Claus as a jolly large man in a red-and-white suit was the standard long before Coca-Cola co-opted it for their advertising.


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A Coca-Cola advertisement depicting Santa Claus, decked out in his holiday finest and sharing a refreshing bottle of Coke with his elves, will help our curators frame a discussion about how the advertising industry and commercial companies have influenced the way Americans think and consume. This ad in particular also helps explain why Coca.


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Coca-Cola started using the image of Santa Claus in their advertisements in the 1920s, but in the earliest illustrations Santa looks severe and rigid, and even wearing the classic red suit and sporting a beard, he is missing the warmth and the magic holiday spark. Haddon Sundblom and his painting, 1964. AIGA Raleigh.


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A Pictorial History of Santa Claus. Contrary to what many believe, Santa Claus as we know him today - sleigh riding, gift-giving, rotund and white bearded with his distinctive red suit trimmed with white fur - was not the creation of the Coca Cola Company. Although their Christmas advertising campaigns of the 1930s and 40s were key to.


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In 1942, Coca‑Cola introduced "Sprite Boy," a character who appeared with Santa Claus in Coca‑Cola advertising throughout the 1940s and 1950s. Sprite Boy, who was also created by Sundblom, got his name due to the fact that he was a sprite, or an elf. (It wasn't until the 1960s that Coca‑Cola introduced the popular beverage Sprite.)


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Coca‑Cola did not create the legend of Santa Claus. But Coca‑Cola advertising did play a big role in shaping the jolly character we know today. Before 1931, there were many different depictions of Santa Claus around the world, including a tall gaunt man and an elf —there was even a scary Claus.


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Coca‑Cola did not create the legend of Santa Claus. But Coca‑Cola advertising did play a big role in shaping the jolly character we know today. Before 1931, there were many different depictions of Santa Claus around the world, including a tall gaunt man and an elf —there was even a scary Claus. But in 1931, Coca‑Cola commissioned.


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Discover the unique moments from our past, like the evolution of the iconic Coca‑Cola bottle, the lovable Coca‑Cola Santa Claus, and more. Explore Coca‑Cola's History. The Coca‑Cola System Local bottlers work with us to bring our Coca‑Cola brand drinks to wherever you are in the world. Over 225 bottling partners across 900 bottling.


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In 1931, Coca‑Cola commissioned illustrator Haddon Sundblom to develop advertising images featuring Santa Claus. Now in 2021, the Coca‑Cola Santa will make his "IRL" debut on the Cameo platform with virtual appearances and personalized videos. Speaking of "Santa in IRL", the Coca‑Cola Holiday Caravan will spread Real Magic, and.